{"id":1663,"date":"2018-02-09T13:20:09","date_gmt":"2018-02-09T19:20:09","guid":{"rendered":"http:\/\/trinityanimation.com\/blog\/?p=1663"},"modified":"2018-08-10T10:49:05","modified_gmt":"2018-08-10T16:49:05","slug":"pr-movie-riverbank-filtration","status":"publish","type":"post","link":"https:\/\/trinityanimation.com\/blog\/pr-movie-riverbank-filtration\/","title":{"rendered":"PR Movie &#8211; Riverbank Water Filtration"},"content":{"rendered":"<p>Trinity Animation has successfully created an informative promotional business video for one of the nation\u2019s leading engineering, consulting, and construction firms. This intriguing promotional business video\u00a0was created to\u00a0\u00a0educate the Louisville public about the City of\u00a0\u00a0Louisville\u2019s\u00a0<a href=\"http:\/\/www.louisvillewater.com\/water-quality\/riverbank-filtration\" target=\"_blank\" rel=\"noopener\" data-saferedirecturl=\"https:\/\/www.google.com\/url?hl=en&amp;q=http:\/\/www.louisvillewater.com\/water-quality\/riverbank-filtration&amp;source=gmail&amp;ust=1530396916832000&amp;usg=AFQjCNEDCLw2dvtmmYCqaR_Fd74fLlG2BA\">riverbank filtration system<\/a>.<\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" src=\"https:\/\/player.vimeo.com\/video\/253093498\" width=\"800\" height=\"450\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><span data-mce-type=\"bookmark\" style=\"display: inline-block; width: 0px; overflow: hidden; line-height: 0;\" class=\"mce_SELRES_start\">\ufeff<\/span><\/iframe><\/p>\n<p>Trinity\u2019s artists created an easy to understand\u00a0\u00a0illustration of the proposed water filtration system through the use of the engaging schematic animation.\u00a0 Hence, the promotional business video produced for the client was then able to provide an overview of the natural process of filtration using this visual technique.<\/p>\n<figure id=\"attachment_1709\" aria-describedby=\"caption-attachment-1709\" style=\"width: 368px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_3.bmp\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1709\" src=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_3.bmp\" alt=\"This is a 3D rendered image from the informational animation documenting the Ohio Riverank filtration system. This image displays an underground view of the collector wells and tunnels in action, accompanied by 3D words on each side of the image, labeling the components.\" width=\"368\" height=\"207\" \/><\/a><figcaption id=\"caption-attachment-1709\" class=\"wp-caption-text\"><strong>Underground elements are recreated and presented through Trinity&#8217;s simplified schematic style of animation. This particular image from the PR movie displays a collector well and tunnel in action with 3D words labeling the different components, providing viewers with a clear understanding.<\/strong><\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">Since much of the critical processes occur underground and since they do not lend themselves to standard photography, the explanation provided by Trinity\u2019s promotional business video was critical to helping the general public understand the key features of the project. Trinity\u2019s animators designed the\u00a0PR movie\u00a0to display the underground elements through simplified, schematic animations. The promotional business video to provided viewers, even those with no technical background, a clear visual that communicated the essential information about the process. Trinity\u2019s client\u00a0\u00a0also used the\u00a0PR movie\u00a0\u00a0to bring to life their plans for new structures: the\u00a0\u00a0expansion the riverbank filtration system along the Ohio River with multiple collector wells. Compared to traditional engineering drawings or traditional photography, Trinity\u2019s simplified animation visuals are much more effective in conveying engineering concepts to the general public in a style understood by a broad sector of the public. <\/span><\/p>\n<figure id=\"attachment_1674\" aria-describedby=\"caption-attachment-1674\" style=\"width: 734px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_5-1.bmp\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1674\" src=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_5-1.bmp\" alt=\"This is a 3D rendered image displaying the ground along the Ohio river divided in half providing visuals of the underground elements\" width=\"734\" height=\"413\" \/><\/a><figcaption id=\"caption-attachment-1674\" class=\"wp-caption-text\"><strong>This image displays Trinity Animations ability to manipulate their 3D images to demonstrate the concept in a creative and abstract way such as dividing the ground in half to display underground elements.<\/strong><\/figcaption><\/figure>\n<div class=\"mceTemp\"><\/div>\n<p>&nbsp;<\/p>\n<figure style=\"width: 471px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/edit_.bmp\" alt=\"This is a still image from a PR movie showing a birds eye view looking down at the Ohio river, featuring buildings emitting smoke in the lower right hand corner.\" width=\"471\" height=\"265\" \/><figcaption class=\"wp-caption-text\"><strong>This image displays Trinity Animations ability to realistically render materials through 3D animation such as foliage, water, buildings, and smoke.<\/strong><\/figcaption><\/figure>\n<p>Trinity animators have developed an array of simplified animated objects, such as\u00a0\u00a0buildings, trees, foliage, dirt, glaciers, clouds, underground collector wells\/tunnels, and\u00a0more. For example, in this\u00a0PR movie\u00a0there are many scenes that display a cross-sectional view of the Ohio Riverbank, revealing underground elements and demonstrating the water filtration system in the most effective way. This\u00a0PR movie\u00a0also incorporates several short clips of live footage displaying the Ohio River which helps anchor the visual display in the real world.<\/p>\n<p>Additionally, at the beginning of this PR movie, Trinity animators created an attention grabbing\u00a0intro that treats viewers to a striking visual of the Ohio River Valley surrounding the City of Louisville and depicting the glacial activity of the past few million years that carved out the valley. The\u00a0PR movie\u00a0then which the camera then delves into the specifics of the water filtration system. Other abstract 3D elements are included in the animation to provide clarity such as\u00a03D lettering, which provides labels for many components, and animated particles or arrows that signify the direction of certain material, like water running through soil.\u00a0 Combining realistic elements and simplified abstract images supports the ability of the\u00a0PR movie\u00a0to tell an effective story to its audience: the public.<\/p>\n<div class=\"mceTemp\"><\/div>\n<figure id=\"attachment_1677\" aria-describedby=\"caption-attachment-1677\" style=\"width: 731px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_1.bmp\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1677\" src=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_1.bmp\" alt=\"This 3D rendered image from a PR movie displays a circular chunk of land that represents the City of Louisville's region. Half of the land is being engulfed by glaciers it is demonstrating what occurred over 2.5 million years ago.\" width=\"731\" height=\"411\" \/><\/a><figcaption id=\"caption-attachment-1677\" class=\"wp-caption-text\"><strong>This image displays a unique and abstract concept Trinity animators came up with to display a large region of land near the City of Louisville which depicts the spread of glaciers 2.5 million years ago.<\/strong><\/figcaption><\/figure>\n<p>Trinity\u2019s client provided animators with a complete pre-recorded audio of the entire script along with basic instructions of what they wanted to be included in the\u00a0PR movie. This\u00a0PR movie\u00a0was divided into three separate segments, which the client needed to work both standing alone as a single segment and as a series of three segments.\u00a0\u00a0Trinity animators\u00a0started with photographs, illustrations, diagrams, and reference videos so they could accurately transform the material into 3D animation and provide the client with the most effective\u00a0PR movie\u00a0possible for the client\u2019s needs. Trinity\u2019s artists contributed their artistic eye and story-telling ability to the final\u00a0PR movie based on the material provided by their client.<\/p>\n<figure id=\"attachment_1686\" aria-describedby=\"caption-attachment-1686\" style=\"width: 690px\" class=\"wp-caption alignnone\"><a href=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_4.bmp\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1686\" src=\"https:\/\/trinityanimation.com\/blog\/wp-content\/uploads\/2018\/06\/EDIT_4.bmp\" alt=\"This is a 3D rendered image of the riverbank dived in half providing an underground view. This scene displays the future collector well project to advance the riverbank filtration system. \" width=\"690\" height=\"388\" \/><\/a><figcaption id=\"caption-attachment-1686\" class=\"wp-caption-text\"><strong>A still from the PR movie depicting the addition of collector wells in order to advance the riverbank filtration system. This uses 3D lettering to label the components.<\/strong><\/figcaption><\/figure>\n\n\t\t<div class='ta-footer-blog-sc'>\n\t\t\n\t\t\t<div class='ta-footer-blog-left'>\n\t\t\t\t<a href='\/blog\/category\/technical-animation'>\n\t\t\t\t\t<span class='ta-footer-text-01'>See more blog entries about<\/span>\n\t\t\t\t\t<span class='ta-footer-text-02'>Technical Animation<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class='ta-footer-blog-img'>\n\t\t\t\t<a href='http:\/\/www.trinityanimation.com\/technical-animation'>\n\t\t\t\t\t<video poster='..\/images\/Industrial-Poster_01.jpg' preload='auto' width='300' height'200' loop autoplay muted>\n\t\t\t\t\t\t<source src='https:\/\/player.vimeo.com\/external\/154903687.hd.mp4?s=d0d6976816d227b814c0abac14249cb60bd31cbe&profile_id=175' type='video\/mp4' \/>\n\t\t\t\t\t<\/video>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t\t<div class='ta-footer-blog-right'>\n\t\t\t\t<a href='http:\/\/www.trinityanimation.com\/technical-animation'>\n\t\t\t\t\t<span class='ta-footer-text-03'>View a Full Profile of<\/span>\n\t\t\t\t\t<span class='ta-footer-text-04'>Trinity Animation<\/span>\n\t\t\t\t<\/a>\n\t\t\t<\/div>\n\t\t\t\n\t\t<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Trinity Animation has successfully created an informative promotional business video for one of the nation\u2019s leading engineering, consulting, and construction firms. This intriguing promotional business video\u00a0was created to\u00a0\u00a0educate the Louisville public about the City of\u00a0\u00a0Louisville\u2019s\u00a0riverbank filtration system. \ufeff Trinity\u2019s artists created an easy to understand\u00a0\u00a0illustration of the proposed water filtration system through the use of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1667,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[17],"tags":[74,87,88],"class_list":["post-1663","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technical-animation","tag-3d-animation","tag-riverbank-filtration","tag-technical-animation"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Promotional Business Video for Riverbank Water Filtration<\/title>\n<meta name=\"description\" content=\"Learn about the critical water filtration process by reading Trinity Animation&#039;s article. Our team walks you through how we created their promotional video.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/trinityanimation.com\/blog\/pr-movie-riverbank-filtration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Promotional Business Video for Riverbank Water Filtration\" \/>\n<meta property=\"og:description\" content=\"Learn about the critical water filtration process by reading Trinity Animation&#039;s article. 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