{"id":698,"date":"2015-03-01T21:43:40","date_gmt":"2015-03-02T03:43:40","guid":{"rendered":"http:\/\/trinityanimation.com\/blog\/?p=698"},"modified":"2018-06-29T13:52:30","modified_gmt":"2018-06-29T19:52:30","slug":"midwest-animation-studio","status":"publish","type":"post","link":"https:\/\/trinityanimation.com\/blog\/midwest-animation-studio\/","title":{"rendered":"Midwest Animation Studio Featured in LS Lifestyle"},"content":{"rendered":"

\"CoverThis article on midwest animation studio Trinity Animation was published in the March 2015 issue<\/a> of Lee’s Summit Lifestyle Magazine<\/a>.<\/p>\n

\n

\"midwestTHE ART OF SERVING CLIENTS IN 3D<\/h2>\n

Lee\u2019s Summit video effects business brings Hollywood, and a whole lot more, a little closer to home<\/h3>\n

By Christopher Clark<\/p>\n

Photography by Parker Harrison<\/p>\n

To know a little bit about Lee\u2019s Summit businessman and 3D visual effects wiz Jim Lammers, you might first consider Archer. Sterling Archer.<\/p>\n

Archer is the James Bond-like centerpiece character of FX network\u2019s animated yet adult-themed take on the spy genre, and he comes to life with help from an unlikely place: Lammers\u2019 Trinity Animation architectural rendering and visual effects shop in Lee\u2019s Summit.<\/p>\n

From Lammers\u2019 offices just off Missouri 291, Lammers\u2019 crew has created the background art on the hit series since 2009 from their midwest animation studio. To accommodate the far-flung locales and storylines that Archer fans know and love, Trinity Animation has conjured space stations, submarines, large portions of the cities of Monaco and Paris, World War I airfields and so much more over the show\u2019s six seasons. Trinity is also responsible for creating a handful of the visual effects shots on the 1997 science fiction hit Starship Troopers.<\/p>\n

\u201cBut, our stock in trade is visualizing new things,\u201d Lammers says. \u201cOur primary work is in products and architecture _ clients who need a movie or some large pictures of a proposed product, or interior, or building or anything else. We can tour it, open it up, explain the features and benefits, view it from a variety of angles, watch it assemble, compare it to similar products and just about anything else that the client wants to show.\u201d<\/p>\n

A stroll through some of Trinity\u2019s work online\u00a0showcases an impressive and varied array of work. From a detailed rendering of Mizzou\u2019s Faurot Field<\/a> to a realistic simulation of a proposed airport runway project, Trinity\u2019s team uses banks of ultrafast computers and advanced software to sweat the details and bring them gloriously to life.<\/p>\n

\u201cOur latest efforts are in the medical field, producing many animations of healthy and unhealthy body parts, and illustrating medical procedures,\u201d Lammers says. \u201cThis type of work is much more visceral and organic than the straight lines of architecture. Our staff has really raised their skills to produce some beautiful medical visualization that is wet and alive and realistic.\u201d<\/p>\n

Lammers grew up in South Kansas City and graduated from Center High School. After getting a degree in electrical engineering at the University of Missouri-Kansas City, Lammers moved to Los Angeles. That area\u2019s expensive cost of living eventually pushed him back to the Kansas City area and Lee\u2019s Summit, where he now lives with wife Gail\u00a0and runs Trinity.<\/p>\n

While he enjoyed art in his younger days, Lammers started his adult life in engineering, figuring even commercial art couldn\u2019t produce the lifestyle he wanted. But that was before he found the 3D rendering tool called Vivid<\/a>. The software, he says, was \u201ca revelation.\u201d<\/p>\n

\u201cIt took all day for a computer of that era to render even a simple project, but all the shadows, reflections and refractions were perfectly depicted – wow!\u201d Lammers says. \u201cAnd the computer did the hard part, where previously with airbrush or watercolor, I had to hand mask and paint each detail. I loved it and kept playing with it on weekends and evenings. Eventually I started to think of it as a way to do freelance illustration and animation.\u201d<\/p>\n

After the pair married in 1994, her career as\u00a0litigation attorney for SAFECO, a nationally ranked insurance company\u00a0supported the household while he leapt into the visual effects business, founding the first dedicated Midwest animation studio. Today, she runs a division of Trinity that focuses on mechanical engineering software and training.<\/p>\n

As the business grew, Lammers resisted the allure of downtown Kansas City, which has come alive in recent years largely because of the creative advertising and marketing community that\u2019s set up shop there.<\/p>\n

\u201cFor me it was more important to have the business somewhere close to my home since I would be there often, and at odd hours,\u201d Lammers says. \u201cAlso I prefer a gentler suburban environment in general. Several of our employees are graduates of Lee’s Summit schools. We’ve been blessed to have such a great array of local talent when we are seeking to add artists or other employees.\u201d<\/p>\n

The market for Trinity\u2019s expertise is immense when you consider all the possible applications for 3D rendering and visual effects, Lammers says. Need a visual of something that\u2019s difficult to film? Consider 3D, he says.<\/p>\n

\u201cIt may be something far away or very tiny, or it may not exist yet. Also in some cases it is just hard to film there. For example, we have helped companies with medical and airport furniture marketing imagery because hospitals and airports are nearly impossible to gain access to for photo shoots. People would probably be surprised to learn that virtually all the auto marketing brochures are now 3D rendered images, because the brochures must be made before the vehicle production line has started.\u201d<\/p>\n

Trinity Animation’s clients are local, regional and even international. As one of the largest midwest animation studios that takes work from all incoming clients, Trinity Animation is called on for projects from a wide variety of clients.\u00a0Their range of work –\u00a0from animated series to industrial design –\u00a0underscores the firm\u2019s broad talents.<\/p>\n

\u201cIt\u2019s something our artists appreciate and enjoy,\u201d Lammers says. \u201cThey have new challenges and new styles to master all the time.\u201d<\/p>\n\n\t\t

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This article on midwest animation studio Trinity Animation was published in the March 2015 issue of Lee’s Summit Lifestyle Magazine. THE ART OF SERVING CLIENTS IN 3D Lee\u2019s Summit video effects business brings Hollywood, and a whole lot more, a little closer to home By Christopher Clark Photography by Parker Harrison To know a little […]<\/p>\n","protected":false},"author":3,"featured_media":705,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[68],"tags":[],"class_list":["post-698","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"\nMidwest Animation Studio Featured in LS Lifestyle<\/title>\n<meta name=\"description\" content=\"Learn more about what we do and how our team makes a difference. 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