We have an organized and efficient workflow to get your project done.
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Goals
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Reference
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Construction
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Beauty
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Action
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Finalize
Before any work begins, we sit down with you and determine exactly what purpose your animation or product marketing rendering will serve. Are you using as proof of concept, or for early marketing efforts? Once we have an idea of what will be required to bring your design to life, we put in writing exactly what you can expect in the coming weeks. Every aspect of your product rendering is put to paper, with a detailed budget and timeline.
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At this stage, you provide us with whatever samples you have of your product. Design sketches, CAD models, or physical samples are generally best. You can also help lend artistic direction, by citing other product renderings or animations that you would like us to take inspiration from.
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We model and build your design! Here is where your imagination comes alive, to where you can see it on the computer screen. We ensure that the model is flawless, and ready for either animation or still product renderings.
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At this stage, we use the reference materials provided by you earlier to make your product rendering beautiful. Materials and colors are applied, and then tweaked to give a heightened sense of realism. If you desire your product to be displayed in a photorealistic environment, this is also where that is built and populated.
Additional camera effects can be applied as well, such as depth of field or lens flare. Everything will come together into a beautiful product visualization that you will be excited to share with the rest of your company and the world!
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Using the script or storyboard you provided, your product can be animated to move and display all of the features of your product for the rendering. From exploded views showing every screw and spring, to cutaways that display the inner workings, nothing is off the table.
Before anything is set in stone, you will be provided with a draft animation (called an animatic) as well as fully rendered stills of every second.
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Included in each contract are both a major revision pass and a minor. This makes sure that when you see your product visualization, you will be able to make changes to ensure that the finished animation lives up to your standards. When all of your changes have been applied, your animation will enter its final rendering stage, spending time in a large bank of computers while the programs crunch the numbers to make your visualization.
In the end you will be given your final product however you like. We can give you a whole range of deliverables, ready to be shared on social media and Youtube, or included on your web page or print brochures.
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Start Over
See the latest news from Trinity Animation.
Augmented Reality Animation | Trinity Animation
- April 29, 2022
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- Jim Lammers
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One of the marketing trends attracting a lot of attention these days is augmented reality or “AR.” As the required hardware has become less expensive and more commonly available, this technology has become better known and more popular. An augmented reality animation example that can help explain how AR works is shown below (AR Heart…
Crafting Animated Backgrounds for FXX’s Archer | Trinity Animation
- April 19, 2022
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- Jim Lammers
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(As written by Jim Lammers for Animation Magazine, November 2011) ©2011 All rights reserved. Building a Multi-Dimensional Spy’s World Mixing traditional animation with 3D-generated backgrounds allows for cinematic directing in FX’s animated hit series Archer. Super spy Sterling Archer lives in a timeless netherworld that is part 1960s-style cold war and part pop art intermixed…